The Brief
David and Cheryl wanted to refresh the Ivybrook website to create a more user-friendly and engaging experience for visitors. As a boutique winery offering both accommodation and cellar door experiences, it was important that the site made it easy for customers to explore, book, and purchase in one place.
The goal was to create a seamless platform that supports online wine sales, encourages bookings, and keeps visitors connected with upcoming events and updates.
The Outcome
I redesigned and developed a clean, intuitive website that brings together Ivybrook’s offerings in a cohesive and easy-to-navigate way. The structure allows users to move effortlessly between browsing wines, booking experiences, and planning their visit.
Clear pathways were implemented to support both purchasing and bookings, while also encouraging ongoing engagement through email sign-ups and event updates. The result is a user-friendly platform that enhances the customer experience and supports business growth across multiple revenue streams.